Content Mastery Excelerator Program

Ack! You don't know where to start and want help with it all. Maybe you're feeling like a hot mess when it comes to anything related to business communications....

S'all good, I gotchu!

Kiss the stress goodbye — let me take care of your monthly content strategy and planning as well as review and editing needs.

You'll love being freed up to crank out content that showcases your passion and expertise and resonates deeply with your audiences. (And helps you make room to do other higher value-add biz activities!)

What kind of content will you help me with?
That's up to you. What will benefit you most? ⭐ Website copy, blog posts, sales pages, product descriptions, lead magnets, video scripts, copy for swag/merch, etc. are all fair game!
Will you create the content for me?
No, that's outside the scope of Content Mastery Excelerator. ⭐ BUT, this is a great arrangement — efficient and effective — because you're quite possibly the best person to create your content. After all, YOU hold the knowledge and passion you want to convey! ⭐ Also, in my professional experience, two of the biggest points of friction, especially for very small businesses, are 1) trying to articulate, hand off, and manage a content creation project to someone else to do; and 2) getting someone who's not intimately involved with the biz/brand/product/service/etc. to talk about it intelligently and with adequate fervor. ⭐ Being in CME is a blazing signal that you're not only here to crank out better content — you're here to learn. When you're actively participating in the content creation process, you're practicing the craft. You're absorbing new knowledge. You're creating routines and systems. All of this will snowball into you becoming a much savvier communicator. ⭐ And, you'll be well prepared to create your own content because of our work together. You'll gain knowledge, skills, and confidence over time. You have resources to give you a boost. And I'm here as your mentor, sounding board, and guide the whole time. ⭐ All that said, if you'd like me to create content for you — I'd be delighted to discuss this with you! I invite you to explore done-for-you services I offer. https://suzannebrick.com/services/#dfy
Is this a group program?
No...and maybe. It depends on you. ⭐ Content Mastery Excelerator is open to others to join. However, space is limited to ensure you get ample time and attention. ⭐ As it relates to your content, you will get personalized, 1:1 service. ⭐ The Open Office Hours, which are for co-working and Q&A/AMA, are group calls. The private client community is open to all SBC/SBSF clients and customers.
Why 3-month minimum commitment?
Creating great content consistently requires us to build rapport, hit our groove, and just some plain old-fashioned trial and error. This takes a little time and space. Three months is really the absolute bare minimum span in which I think we can do this. Six months minimum would be even better! ⭐ Three months is a flexible unit for both of us. It lets you make sure that the CME approach and Tier you've selected are a good fit. It gives you the chance to change Tiers sooner rather than later if you want. It provides a long enough runway to accommodate upcoming vacations, holidays, etc. ⭐ It shows to yourself that you're committed to improving your content, your skills, and your business.
What makes CME special and unique?
Several things, actually! ⭐ 1) This is a comprehensive approach that still allows for the flexibility you need. You're getting all the help you need but only the help you need — so you can be smart and productive with your time and money. ⭐ 2) Because this is a done-with-you (DWY) approach, you're getting personalized attention. This means answers, recommendations, etc. tailored to you. ⭐ 3) You're not only here to crank out better content — you're here to learn. When you are actively participating in the content creation process, you're practicing the craft. You're absorbing new knowledge. You're creating routines and systems. All of this will snowball into you becoming a much savvier communicator. ⭐ 4) You get resources to further support your business communications activities and knowledge/skills development. ⭐ 5) You + Me = Unicorn Magic!

How are you helping me with my Content Strategy & Planning needs? Where are you and your expertise adding value?
I leverage my education and professional experience to help you throughout the content process. My assistance comes in a variety of forms, such as: ⭐ 1) Ensuring a holistic approach to addressing short- and medium-term content needs, ideation and light topic research, updated content schedule, providing weekly breakdown of tasks; ⭐ 2) Providing educational opportunities and resources so you can broaden and deepen your knowledge and skillset; ⭐ 3) Helping you establish a content creation process that's simple, consistent, and effective; ⭐ 4) Helping you stay motivated, inspired, and on-task!
How will we work together? What's the workflow? What level of interaction will we have?
In as little as 30 minutes of your time, you can have a whole month's worth of content mapped out! ⭐ We'll have a monthly strategy and planning call (or questionnaire — to accommodate tricky schedules!). During the call, we'll discuss your business goals, promotions, etc. for the next 90 days. We'll also start ideating content that's aligned and how you can create/use it efficiently. ⭐ Based on our call, I'll create 3-5 custom Content Clusters for you, add the topics to your Content Schedule, and give you a Task Breakdown for each week of the month. Essentially, you'll come away with an updated, strategic, rolling 3-month content plan! ⭐ Plus, you'll have resources to help you flesh out the topics we came up with together as well as continue brainstorming on your own. ⭐ Support and service are provided as a mix of direct 1:1 and asynchronous interaction. You'll have multiple ways to engage with me — we can figure out what works best as we go!

How are you helping me with my Content Review & Editing needs? Where are you and your expertise adding value?
I leverage my education and professional experience to help you throughout the content process. My assistance comes in a variety of forms, such as: ⭐ 1) Proofreading, light editing/rewriting, recommending improvements, and providing explanations for changes or suggestions for the content you submit; ⭐ 2) Providing educational opportunities and resources so you can broaden and deepen your knowledge and skillset; ⭐ 3) Helping you establish a content creation process that's simple, consistent, and effective; ⭐ 4) Helping you stay motivated, inspired, and on-task!
How will we work together? What's the workflow? What level of interaction will we have?
We'll start with a monthly content collab call (or questionnaire — to accommodate tricky schedules!). During the call, we'll discuss your business goals, promotions, etc. for the next 90 days and any business communications (e.g., copywriting, content creation, etc.) challenges and questions. ⭐ You'll submit content for review/editing via your private content hub as written or static visual material (e.g., Video scripts are OK, but not videos for me to watch.) ⭐ Then I'll review your content, suggesting edits to ensure your content is aligned with your biz needs, grammatically correct, etc. ⭐ You'll have an opportunity to request a second round of edits, clarification, etc. ⭐ Support and service are provided as a mix of direct 1:1 and asynchronous interaction. You'll have multiple ways to engage with me — we can figure out what works best as we go!

Can you invoice me?
The best and easiest (and preferred) way for you to join CME is by using the form below. Doing so streamlines the process for you and me and gives you the ability to manage your account. ⭐ When you sign up via the form below, you'll automatically get an invoice/receipt via email and the Success page after purchase. ⭐ The form has a place for you to put a Purchase Order # if needed. ⭐ If you need an invoice prior to purchase, please contact me so we can discuss options. The best (and quickest) way to do so is via my contact form. https://suzannebrick.com/services/#contact
GO, GROW, and GLOW — explain, please!
These are Tier designations that I use across the board for all my offers. They're intended to give you an idea of the nature and purpose of a given option. ⭐ GO Tier options are meant to give you just the stuff you need to get sh*t done. No frills, just action. ⭐ GROW Tier options are meant to not only give you resources to get to work immediately but also expand your knowledge and skills. Become ever-more effective and efficient over time. ⭐ GLOW Tier options are meant to be above and beyond — for folx who want to go deeper with additional resources, support, etc.
Express VIP Mini-Intensive, Express VIP Intensive, Express VIP Mega-Intensive — explain, please!
These are designations that I use to give you an idea of the scope of an offer or option. ⭐ VIP Intensive = A full-day engagement. It's a "bread box." You get my undivided focused attention and expertise focused on you! ⭐ VIP Mini-Intensive = An engagement that requires less than a full day. It's smaller than the "bread box." ⭐ VIP Mega-Intensive = An engagement that requires more than a full day. It's bigger than the "bread box." ⭐ Express = No pre- or post-VIP Intensive Experience support from me. We just get in there on the VIP Intensive day(s) and get sh*t done! (Regular VIP Intensive Experiences are higher-touch and include pre- and post-service/support from me. Learn more: https://suzannebrick.com/services-details)
Can I ask you something else?
Sure! If you have a question I didn't answer, please let me know. The best (and quickest) way to do so is via my contact form. ⭐ https://suzannebrick.com/services/#contact

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